Secrets of successful websites

Competitors


Learn from your competitors.  They can teach almost more than anything or anybody else.

A competitor that’s been there for some time will only be there because he’s making money.  What words do they use?  What changes do they make?  Are the changes permanent or do they revert or change again?

A new competitor may tell you even more about what works and what doesn’t.

Be careful you don’t get drawn into a bidding war too early with a newcomer.  He may burn himself out of his budget if you let him and disappear within a short time.
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